From the outside, my chosen profession looks like fun. I agree. It is lots of fun. But the serious, business side of a creative endeavor exists as well. I think most working artists would agree that the balance between creative work and creativity is a constant juggling act.
This new shape developed from a conversation at this weekend's tray-making party. "Could you make something like your sponge holder, only a little bit bigger to hold a toothbrush and toothpaste?" I couldn't wait to get in the studio yesterday to work out this suggestion. This is the fun part of what I do!
I love making ‘something’ out of clay. It’s my favorite part of the process. When creativity flows, it is empowering and exhilarating. Marketing, public relations, and sales are also crucial skills necessary to attain success. This business prowess requires equal attention, dedication and time.
Customers often give me ideas for ClayByLaura sales opportunities. I always appreciate the suggestions and like to seek out new ways of marketing what I create in the studio. I'll be heading back to Huntsville, Alabama this spring to participate in an annual 3-day arts festival called Panoply. It looks like I've got my work cut out for me! Click on the photo above if you have any ideas for me -- perhaps a new shape or place to sell ClayByLaura. I appreciate your input!